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Frequently asked questions

We have grouped the most common questions about the Loyexo umbrella and its five brands by brand. Type what you are looking for, or pick a brand below.

Umbrella brand

Loyexo · General

Questions about the ecosystem as a whole, the group structure, data security and how we work.

What is Loyexo?+

Loyexo is an AI-powered B2B loyalty and assistance ecosystem operating since 2012. It brings assistance & concierge, loyalty & employee wellbeing and ethics-hotline solutions under a single roof: Loyexo Assistance, Digy, Probuddy Etik Hat, ModdoDay and KobiVerse. All five brands share the same call center, supplier network and reporting infrastructure.

Which group is Loyexo part of? Is it a single company?+

Loyexo is a D-Cat Group company. The group's sole legal entity is Kry Loyaltech Teknoloji Proje Geliştirme A.Ş.; the five brands are gathered under this umbrella.

Why Loyexo instead of five separate suppliers?+

Sourcing the same services from three to five different suppliers has a hidden cost: coordination overhead, data fragmentation and gaps in accountability. With Loyexo you work on a single contract, single point of contact basis; across every service area you get the same 24/7 operational standard and holistic reporting in one dashboard.

Is our data safe?+

Yes. The ecosystem is built on a single, KVKK-compliant identity (ID) system; in every service area data is managed in an anonymized and reportable way. Sharing your identity on the ethics hotline is not mandatory, and anonymity is protected with an RTN + Security Code.

Which sectors do you serve?+

We serve corporate segments primarily in banking, insurance, retail, fuel, telecom and private pension. Setups are designed with flexibility tailored to each organization.

What are your corporate figures?+

13+ years of experience (since 2012), more than 1,000 contracted suppliers across 81 provinces, an uninterrupted 24/7 call center including holidays and weekends, and over 1 million end users reached.

As an organization, how do we get started?+

We proceed in four steps:

  • Discovery & analysis — a needs map is drawn up.
  • Ecosystem design — a tailored proposal and target KPI set are built.
  • Setup — the live system and dashboard access go live.
  • Measurement & reporting — usage and engagement data are delivered via monthly KPI reports.

You can start by requesting a demo.

Concierge · Auto · Life

Loyexo Assistance

Personalized boutique concierge and assistance services for card- or policy-holding members and individual customers.

Who does Loyexo Assistance serve?+

It serves the card- or policy-holding members of corporate customers, as well as individual customers. The positioning is not mass-market but boutique and personalized.

What services does it cover?+

Wellness, travel, gastronomy, auto care, roadside assistance and expert advisory lines are the main service areas. They are managed via a 24/7 call center with more than 1,000 contracted suppliers across 81 provinces.

When can I reach the call center?+

The call center is 24/7 and uninterrupted — you can reach it at any time, including holidays and weekends.

What is the Güçlü Eller (Strong Hands) program?+

It is a life-support program developed for people aged 60+ and their families. It consists of four modules: Safe Home (home security), Healthy Day (health follow-up support), Living Mind (psychological wellbeing) and Valued Sage (experience sharing and social participation).

The program's philosophy is clear: "Not for the elderly, but together with the elderly." Participants are not merely recipients of a service but active individuals who share their experience.

The health-support line does not make diagnoses; it refers you to the relevant expert or institution. The limit of medical liability is kept clear in the contract.
What is Ev Dokunuşu (Home Touch)?+

It is a living-space transformation package with two lines. Line 1 — Bathroom & Toilet Touch is a fast-result entry package. Line 2 — End-to-End Home Touch is a premium package from discovery and 3D visualization through to implementation. Organizations can tie it to cross-sell with products such as mortgages, home insurance or fiber installation.

What is Gusto Life?+

Gusto Life is Loyexo Assistance's Travel, Culture & Experience category. A chat-based AI assistant understands your need in natural language, offers real-time recommendations from supplier catalogs and, where possible, completes the booking within the chat. Any commission or partnership relationship is disclosed to the user transparently; on health, allergy or accessibility matters no firm commitment is given — the available information is shared and verification with the supplier is recommended.

How does pricing work?+

The business model is B2B2C: services are offered to organizations at bulk prices through the contracted supplier network, and organizations use this as a tool for customer loyalty and cross-selling. Pricing is always structured in three layers: supplier cost → sale to the organization → customer price. For a proposal tailored to your organization, get in touch with us.

Loyalty · Wellbeing · Platform

Digy

The loyalty management platform of the future, bringing customer loyalty and employee wellbeing together on a single platform.

What is Digy?+

Digy is a loyalty management platform that unites customer loyalty and employee wellbeing under one roof. It consists of four modules deployed in phases: Engage (segmented campaigns, dynamic codes & QR), Shop (instant purchase and rewards), Pay (digital wallet, tokenized virtual card) and Content (content and cross-sell engine).

Does Digy have a points system?+

Yes. In the Shop module Digy supports a tiered Bronze / Silver / Gold points and rewards system. Points and reward mechanics are used to turn passive members into regular users.

What is the "World of Privileges"?+

The World of Privileges is Digy's ready-made benefits catalog and consists of four categories: Concierge & Assistance, 1,000+ brand partnerships, Health & Wellness, and Lifestyle & Hobby. It lets you offer your members a ready privilege network without building one.

What does it offer on security and compliance?+

Digy runs on a microservice, API-first architecture with 99.9% uptime, end-to-end encryption and zero-knowledge data principles. On the payment side it is PCI-DSS Level 1 compliant; it is also fully compliant with the BRSA (BDDK) and KVKK, and passes two independent security audits per year.

How quickly can we go live?+

While it depends on the setup, Digy is designed for fast deployment; in reference projects go-live has been achieved in as little as 15 days. The platform can be offered 100% white-label.

Does it integrate with our existing systems?+

Yes. Digy integrates with your CRM, ERP and POS systems via REST APIs and webhooks. The QR and unique-code infrastructure can be configured flexibly.

Etik Hat · Code · Committee

Probuddy Etik Hat

An independent, impartial and anonymous ethics hotline for organizations; whistleblowing management, code of ethics and ethics committee setup.

What is Probuddy Etik Hat?+

It is an independent and impartial ethics-hotline solution for organizations. It covers anonymous reporting, whistleblowing management, code of ethics and ethics committee setup end to end. Its key distinguishing feature is that it operates completely independently of the organization — this independence is never weakened under any circumstances.

Can I stay anonymous when filing a report?+

Yes. Sharing your identity is not mandatory. Your anonymity is protected with an RTN (Report Tracking Number) + Security Code; with this number you can follow your case without revealing your identity. The aim is to let you report without any fear of pressure or reprisal.

Through which channels can I report?+

You can report through four channels:

  • 0850 Etik Hat
  • E-mail
  • Web Complaint Reporting System
  • AI-Powered Assistant — "Your Ethics Buddy"
Will I face retaliation for my report?+

A zero-tolerance policy toward retaliation is fundamental. The process is run with the safeguards of an independent structure, anonymous reporting and encrypted sharing; the system is built to protect employees and external stakeholders.

How is my data protected? What happens in a legal situation?+

All data is stored in accordance with KVKK, an explicit-consent declaration and the relevant legislation; the process is documented with a Data Processing Inventory, DPIA and Right-to-Erasure Procedure. In situations that could lead to legal proceedings, personal information is processed solely within the scope of a legal obligation.

How does the reporting process work?+

It proceeds in five steps: Report (multi-channel) → Consolidation & AI classificationReview (expert advisor and ethics committee) → Decision & notification (SMS/e-mail) → Evaluation survey & reporting. Regular, data-driven reports are presented to management.

How many languages does it support?+

Service is provided in 11 languages; right-to-left (RTL) languages are also supported. This matters for multinational and multi-site organizations.

Live webinar · Advisory

ModdoDay

A webinar and one-to-one advisory platform that brings experts and users together in live sessions.

What is ModdoDay?+

ModdoDay is a live webinar and expert advisory platform. It brings experts and users together in live sessions; AI-powered matching guides the user to the most suitable webinar and expert. One-to-one expert advisory is also offered.

Can I watch webinars later from a recording?+

No. ModdoDay sessions are live only; there is no replay. The value comes from the live interaction established with the expert in real time — you can ask questions and join the discussion. That is why we announce the schedule in advance so you do not miss a session.

What is the "Privileges Club"?+

The Privileges Club is the set of privileges and advantages offered to ModdoDay members. It is part of a membership experience that brings users together with expert content and live sessions.

Which interest areas have sessions?+

Content is organized around six modes: Productive, Tech-Curious, Enjoyment, I'm Healthy, Longevity and Family. Each mode highlights the experts and webinars suited to your interest.

How and when can I join ModdoDay?+

ModdoDay is part of the ecosystem's new service layer and is configured specifically for your organization. For details and participation you can review the ModdoDay page or get in touch with us.

SME support · B2B network

KobiVerse

A digital transformation, mentoring and growth ecosystem for SMEs — "The Universe That Grows SMEs' Business".

What is KobiVerse?+

KobiVerse is a B2B growth ecosystem that brings together corporate consultancy, digital transformation and HR solutions for SMEs. It unites the quality of traditional consultancy, the flexibility of freelance platforms and the scalability of technology companies under one roof.

How large is the SME discount?+

A discount of up to 25% is offered to SMEs. Access to a vetted expert pool and a B2B networking community is also provided.

How does the credit system work?+

It is simple: 1 TL = 1 Credit. There are no hidden fees and unused credits roll over to the next period. You pay as you go and can choose a package to suit your needs.

How quickly can I start?+

Registration takes about 2 minutes and your first advisory session can begin within 24 hours. There is no commitment obligation.

How do I meet with experts? Is my privacy protected?+

Meetings, scheduling, payment and follow-up are gathered in one place. The expert pool is vetted and certified. In voice calls the phone details of both parties are masked, so your personal contact information is not shared.

Can I watch webinars later?+

KobiVerse webinars are live only; there is no replay. Continuity is provided through regular live webinar series and ongoing mentoring relationships.

Is your infrastructure secure?+

KobiVerse runs on a cloud-based architecture with 99.9% uptime, KVKK-compliant data storage, AI-powered real-time matching, an identity verification system and integrated payment infrastructure.

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